Bellevue University Offers New Graduate Degree in Growing Sport Industry
Bellevue University launched a Master of Arts in Sport Management through its College of Arts and Sciences. The program prepares students for roles in the sport and recreation industry through coursework and an internship.
Key Facts
- Degree: Master of Arts in Sport Management
- Designed for recent graduates and working professionals
- Curriculum includes sport marketing, strategy, analytics, and legal topics
- Program requires an internship
- Prepares students for careers across sport and recreation fields
Program Launch
Bellevue University has launched a Master of Arts in Sport Management degree through its College of Arts and Sciences. The program is designed for recent graduates and working professionals, and prepares students to lead and work in the sport and recreation industry.
Curriculum and Internship
The program focuses on areas such as sport marketing, business strategy, data analytics, and legal and risk management. A required internship allows students to gain experience and build a network before graduation.
“We’re not just teaching sports—we’re teaching leadership, decision-making, and business strategy,” said Dr. Brenda Mechels, Program Director. “Our students graduate ready to make a difference in the sports world.”
Career Opportunities
Graduates will be prepared for roles in athletic departments, sport marketing and management agencies, youth and community sport programs, nonprofit organizations, and sport media and retail companies.
Additional Areas of Study
Students will also study sales and branding strategies, leadership and crisis management, global sport operations, community involvement, and legal topics such as contracts and liability. The program includes training in data and analytics to support planning and decision-making in sport organizations.
Industry Demand
As the sport industry continues to change due to globalization, digital tools, and data use, the new program supports the demand for professionals in sport management.
More Information
For more information about the Master of Arts in Sport Management at Bellevue University, visit: https://www.bellevue.edu/degrees/master/sport-management-ma/.
Founded in 1966, Bellevue University is a non-profit university with more than 70,000 graduates worldwide. The University is a recognized national leader in preparing students for lifelong success with career-relevant knowledge and skills, while making college affordable. Routinely ranked among the nation’s top military and accessible institutions, the University serves residential students at its main campus in Bellevue, Nebraska, and everywhere online with more than 85 degree programs uniquely designed for working adults. The University is accredited by The Higher Learning Commission (hlcommission.org).